Often Marketing can be delayed as the day to day running of your business take priority. Marketing is a vital element of creating a prosperous business as it will help to establish a strong brand image and engage with your customers. In this blog we are going to help you understand the importance of Marketing and having an online presence.
It has been no secret that during the pandemic we have all used social media much more and digital reliance is at its peak. Being online is key as the majority of businesses are online in some way and if they’re not they should be! Whether they have an e-commerce website or social media customers are able to recognise them through being online.
Ease Of Access
The Coronavirus pandemic has put a strain on people being able to pop out to the shops or go out for a walk down your local high street. Having an e-commerce site or social media accounts will allow your business to be easily found and your Marketing to be done with ease. While your shop may be complete with a state of the art window display and helpful staff, they can’t do much if your shop is closed. This is where having a website really comes into play. The beauty of your shop needs to be relayed on your website where it represents the style and values of your brand. A website is similar to customer service, it needs to be welcoming and accessible. You also need to be able to show your customer that no matter the national state, you are still operating as business as usual. In times like these there is ample competition and you need to take advantage of the opportunities because if you are not online your competitors are.
Extra Revenue Stream
Whether your business is e-commerce or a physical place with online components, Marketing can be exceedingly effective in helping to create sales and revenues. If you are willing to use SEO, Social Media Management services, Pay Per Clicks and other Marketing strategies your business is likely to grow and alongside your growing business sales and revenues will grow also.
Here at May Green Marketing we can help your business gain an online presence or help grow it. From Digital Marketing and SEO to Website Design and Build. For more information on how we can help transform your business, call our head office on 01325 711050, Newcastle branch on 0191 359 2450 or visit www.maygreenmarketing.co.uk