Improving Your Online Visibility With SEO

Improving Your Online Visibility With SEO

Improving Your Online Visibility With SEO

Do you have a website, but it doesn’t seem to be bringing you any leads, and it is struggling to appear in search engines. Here at May Green Marketing, we understand the struggle and frustration of not being found by potential customer, which is why we are passionate about providing SEO services and increasing your visibility on search engines.

Our experienced and knowledgeable team are determined to help you improve your ranking and visibility on search engines. As consumers, we know that when we are searching for something online, we are much more likely to click one of the first websites that appears as opposed to going through several pages of google. Not ranking well is like having a shop where nobody is walking past.

What Is SEO?
SEO stands for search engine optimisation. SEO is the process of optimising a website to improve and increase its visibility in search engines. There are a lot of things involved in SEO. SEO involves optimising a websites content relevance, backlinks, responsiveness, keywords and few more factors.

Content relevance refers to how well the information on a website relates to a search query, it is the consistency between search terms and the content on a website.

The term ‘backlinks’ refers to when a page of your website is linked on another page, a directory is an example of this. If you have your business listed on a business directory, then this is a backlink, as it will contain a link to your website. The more backlinks you have, the more search engines will trust your site. Backlinks need to be of high quality, meaning the backlinks need to be on trusted sites.

Responsiveness refers to a website being mobile friendly and easy to use for mobile users. Google favours those with a responsive website as it puts users first and provides them with a smooth experience on the website.

Keywords are search terms that people type into search engines to find something. An example is “Plumber Durham” because if someone was looking for a plumber in Durham, this would be an example of something they may type into a search engine to find one.

What SEO Services Do We Offer?
We offer tailored SEO campaigns for your business, access to our bespoke platform, keyword strategies, blogs and link building, SEO content writing, on page optimisation, off page technical SEO, website audits, technical error correction and a comprehensive monthly SEO report.

We also offer additional SEO services that we do as standard, this includes, increasing site traffic, increasing sales and enquiries, regular website updates, improved brand awareness, delivering results, UX optimisation and keeping up to date with current SEO trends.

At the end of the month, you will receive a comprehensive SEO report which will detail your search engine ranking for each keyword, how your website is doing compared to your competitors, the bounce rate of your website and which keywords we will be targeting in the upcoming months.

How Long Does It To See Results After Implementing SEO?
SEO can take at least three to six months to start seeing results. It can even take up to a year in some instances to see consistent improvement. This is because there are several factors that influence your ranking on a search engine, and there are hundreds of people competing for the same spot.

How Will I Know If The SEO Is Working?
You will know the SEO is working when you start to see an increase in organic traffic. Organic traffic refers to traffic in which users have come to your website via a search engine, as opposed to visiting your website by clicking a link on a social media platform or on an email etc. As well as this, you will start to see that your website appears higher in the search engines for keywords. A keyword refers to a phrase that somebody will type into a search engine, an example being “Restaurant Durham”.

Will SEO Work For My Business?
SEO can work for any business of any size, and any industry. We conduct research for all our clients, ensuring that they rank for the best keywords, and keywords with high volumes of searches. We have a lot of experiences with clients from a wide range of industries, so no matter what industry you are in, we can provide SEO services for you.

If you are looking to implement or improve the SEO on your website, we are more than happy to help. To find out more, give our head office a call on 01325 711050. Alternatively fill out our contact form here.

As well as SEO services, we provide a range of other digital marketing services such as websites, social media, and branding.